Worcestershire’s tourism and hospitality businesses can now apply for the Visit Worcestershire Tourism Awards 2025/26.
The awards recognise outstanding visitor experiences, from attractions and hospitality venues to new tourism products. Winners will not only gain PR exposure and enhanced credibility, but also have the chance to represent Worcestershire on a national stage at the VisitEngland Awards for Excellence.
Last year’s winners have seen significant benefits, including increased visibility, new business opportunities, accredited quality assurance, and boosted staff morale. Taking part in the awards is an opportunity to gain industry recognition and highlight businesses commitment to making Worcestershire a destination of choice for visitors.
Lorna Robinson, Visitor Economy and Destination Manager at Visit Worcestershire said, “We are delighted to announce that applications are now open for the 2025/26 Visit Worcestershire Tourism Awards! These awards not only recognise the outstanding businesses that make our visitor economy thrive but also provide incredible PR and exposure, with finalists gaining local and national recognition. We can’t wait to see this year’s applicants and uncover more brilliant businesses showcasing Worcestershire’s excellence in tourism and hospitality.”
The application deadline is Monday 9 June 2025 with winners announced in March 2026.
Further details, including a range of tools and guidance can be found on the Visit Worcestershire Tourism Awards webpage.
