The British Music Experience, situated on Liverpool’s Pier Head is set to reopen on 1 August, in line with Government safety guidance.
The museum, which has recently achieved the We’re Good To Go industry standard, will once again open its doors for visitors to explore the last 75 years of British Rock and Pop history with new guest and staff safety measures in place.
Visitors will be able to enjoy the airy, cavernous former Cunard first class passenger terminal which houses the museum along with the Merch shop, Dance the Decades, Hologram performances and the Gibson Interactive Studio, all of which will reopen on 1 August. All 600 stage outfits, instruments and artefacts will be showcased and include memorabilia from The Beatles, David Bowie, Queen, Elton John, The Spice Girls, Adele, Little Mix, and more.
The British Music Experience (BME) will open from 10am – 6pm Wednesday to Sunday each week, with limited timed tickets available each day and recommended advance booking. A one-way system will be in place throughout the museum to allow for social distancing, and guests will be required to use their own headphones to use with the BME’s approved audio guides. Extra cleaning measures will also be in place including hand sanitising stations and anti-bacterial wipes available before and after using any of the BME’s interactive activities.
The BME cafe will offer a takeaway only service initially for al fresco dining on the Pier Head, with plans to move back to a seated eatery in due course. Toilets will be fully accessible and include baby changing facilities. The museum is also moving to a cashless model and will take card and contactless payments only for the foreseeable future.
The BME will be offering all guests an upgrade to an annual pass at no additional cost to allow the opportunity to return as often as they wish within a 12-month period. All eligible guests will be able to Gift Aid their ticket, enabling the BME – which is a charity – to continue to archive, celebrate and educate the world about the UK’s rich popular music history.
Private guided tours can still be booked by emailing [email protected] and must be reserved in advance. Tours will be limited to groups of up to eight; those not purchasing guided tours are limited to a maximum of two households. Tickets are available online now through to 30 September, with more to be released in due course. Further announcements about its calendar of events and temporary exhibitions will be made in the coming weeks.
For more information or to book, please visit britishmusicexperience.com.
