South of Scotland Destination Alliance has announced that Peebles Hydro in the Scottish Borders will be the host venue for the 2024 Thistle Awards celebration later in the year.
Set to be held on 3 October, this event will showcase and pay tribute to the quality and excellence of the South of Scotland’s tourism, hospitality and events sector, recognising the invaluable contribution made by individuals and businesses right across the region.
The nomination process began for the 2024 South of Scotland Thistle Awards earlier this month, with members of the public already showing their support for an outstanding local hotel, restaurant, visitor attraction or event. Direct entries allow businesses to put themselves forward for a Thistle Award by the 28 April closing date, with the regional shortlist due to be announced in early July.
Regional winners who scoop a trophy at the awards event at Peebles Hydro in October will go on to fly the flag for the South of Scotland against their fellow regional winners from the rest of Scotland at the national Scottish Thistle Awards. Led by VisitScotland in collaboration with regional partners and due to be held towards the end of 2024, this year’s event marks the 30th anniversary of the Scottish Thistle Awards programme.
Last year, after a sell-out first ever regional awards celebration, the South of Scotland went on to scoop more national awards than any other single region, winning six Scottish Thistle Awards in total.
Delivered by the South of Scotland Destination Alliance (SSDA), supported by South of Scotland Enterprise and with Caledonia Park, Johnstons of Elgin, Fishers and The Cairndale Hotel returning as sponsors, the South of Scotland Regional Thistle Awards 2024 will this year feature a new ‘Rising Star’ award category to recognise emerging talent shaping the future of tourism in the region.
Entries for the 2024 South of Scotland Regional Thistle Awards close on 28 April.
Click here to enter the Thistle Awards.
