Hard Rock Hotel London has revealed an exclusive first look inside the new hotel, ahead of opening its doors in Spring 2019. Drawing on the legacy of the greats who stayed here in decades past – and an inspiration to those who are yet to write their own story – the Hard Rock London will stand alone as a haven for music lovers and cultural explorers everywhere.
Designed by the award-winning architectural and interior design practice, Scott Brownrigg, and catering to the needs of both business and leisure travellers, Hard Rock Hotel will boast around 1000 stylish rooms and suites, together with two vibrant bars and a lively Hard Rock Cafe. In the lobby, the world famous Rock Shop will feature Hard Rock’s iconic merchandise.
Guests seeking the ultimate experience will have the opportunity to elevate their status and become Rock Royalty. Taking the London experience to another level, luxurious Rock Royalty rooms and suites offer extra perks including a personal concierge and access to a lavish lounge.
A conversion of the existing Cumberland Hotel, once frequent host to Jimi Hendrix, the Hard Rock Hotel is situated in one of London’s most iconic locations – on the corner of Oxford Street and Park Lane – putting guests just steps away from the very best London has to offer. The area’s chic boutiques, world-famous department stores and legendary restaurants are matched only by its historic West End theatres and the glorious green spaces of Hyde Park. With hundreds of plays, festivals and musical events in this vibrant part of London each year, Hard Rock London is sure to inspire and excite.
Each Hard Rock Hotel has an incredible memorabilia collection – and Hard Rock Hotel London will pay tribute to former residents such as Jimi Hendrix, Diana Ross, Bob Dylan, Stevie Wonder and Madonna, along with the crème de la crème of contemporary artists.
Set to the ultimate urban hang-out, visitors will experience a true taste of London, boasting a menu filled with new and exciting cocktail creations and fresh, handmade, classic American cooking served with a modern British twist. With 370 seats, the hotel’s Hard Rock Cafe will combine an elevated food and drink offering with live events, celebrating both local London and international talent.
Oliver Kahf, General Manager of Hard Rock Hotel London, said, “Hard Rock is a world-class institution where contemporary style and comfort meets rock star service. This building has stood at the intersection of British music and fashion since the 1930s and when we open in Spring 2019, it’s sure to become a go-to London hotspot once again”.
